SiftHub is an Agentic Platform for Deal Orchestration. We deploy agents to automate sales collateral, deal briefs, RFPs, and post-meeting follow-ups; unblocking deals for sales and solutions teams. SiftHub collates and sifts through your ecosystem (Drive, Gong, CRM, Slack, and more) to identify and convert real-time deal signals into tailored content and ready-to-execute actions. Designed to replicate how top-performing reps execute deals. Trusted by revenue teams at Saviynt, Everlaw, Allego, Superhuman, Sirion, and more.

As a Marketing Associate, you will be responsible for campaign execution - from event coordination to email marketing. The ideal candidate is someone who enjoys the creative side of marketing while being execution-focused. 

Join us today and help us shape the future of AI for enterprises!

Responsibilities

• Execute creative campaigns across email, social media, landing pages, and events to generate MQLs

• Write compelling copy for emails, ads, landing pages, social channels, and communities to drive conversions

• Manage and optimize email marketing campaigns, including list segmentation, personalization, A/B testing, and email health management

• Coordinate campaign execution with internal stakeholders (Sales, Product, Design) from campaign launch to lead hand-off

• Support event marketing activities - both online (Webinars, Podcasts) and offline (Conferences, Dinners, etc.)

• Track campaign performance and provide regular reports on engagement, leads, and conversions

• Identify opportunities to automate marketing workflows using AI tools to conduct efficient campaigns

• Stay updated on industry trends, competitors, and new marketing channels

Requirements

• 3-5 years of experience in demand generation, majorly with a SaaS startup preferably in AI, SalesTech

• Hands-on experience with email marketing tools (e.g., HubSpot, Mailchimp, SmartLead, and Apollo)

• Ability to use Claude, ChatGPT, and other AI tools to create and run marketing workflows

• Strong copywriting and content creation skills for marketing campaigns

• Experience with communities (Reddit, Quora, Pavilion), social media platforms (LinkedIn, Twitter/X) for B2B demand generation

• Understanding of conversion rate optimization and A/B testing across ads and landing pages

• Analytical mindset with the ability to report campaign results and insights

• Comfortable working in a fast-paced startup environment and managing multiple projects at once